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Jeff Coyle: Creating New Content-Marketing Opportunities with AI – Episode 37

Larry Swanson · September 3, 2024 ·

podcast cover art for interview with Jeff Coyle, expert on the new content-marketing opportunities that AI offers

Generative AI tools and LLMs bring the need for a new kind of content awareness in organizations of all sizes. While some have focused on content creation, Jeff Coyle has grown and accelerated his content-marketing capabilities by leveraging the content discovery and operations improvements that AI can deliver. We talked about: his decade-long history in […]

Duane Forrester: Evolving SEO Strategy for the Generative-AI World – Episode 32

Larry Swanson · July 3, 2024 ·

podcast cover art for interview with Duane Forrester, expert on AI and SEO strategy and search industry veteran

SEO has always been difficult, but generative AI takes things to an entirely new level. Duane Forrester has been immersed in the search world for more than 20 years, including stints as the Product Manager for the Bing Webmaster Program and Vice President of Industry Insights at Yext, where he developed company AI strategy. He […]

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