Now in its third edition, Colleen Jones’s book “The Content Advantage” has become a classic in the content-profession literature. The new edition of the book continues to highlight content intelligence and content effectiveness and adds a new focus on the impact and use of AI in content programs. It also takes a fresh look at […]
Content and AI interviews
Bill Rogers: AI-Powered Assistants, Chat, and Search for Content Platforms – Episode 38
Bill Rogers is an experienced AI entrepreneur whose latest venture, ai12z, gives web content platform owners tools to build digital assistants and chatbots and to run gen-AI-powered searches. We talked about: his work at his latest startup, ai12z, which builds copilots designed to power content experiences his use of the term “copilot” as a generic […]
Jeff Coyle: Creating New Content-Marketing Opportunities with AI – Episode 37
Generative AI tools and LLMs bring the need for a new kind of content awareness in organizations of all sizes. While some have focused on content creation, Jeff Coyle has grown and accelerated his content-marketing capabilities by leveraging the content discovery and operations improvements that AI can deliver. We talked about: his decade-long history in […]
Cennydd Bowles: Design and Tech Ethics for Our AI Future – Episode 36
Like most designers who work in technology, Cennydd Bowles has reflected at times on the impact of his work and its ethical implications. After a couple of decades of information architecture and interaction design practice, Cennydd stepped back from his design work to explore philosophy and ethics in depth. His explorations have led him to […]
Sharon Ni: Merging Conversation Design and Content Design – Episode 35
One of the most engaging aspects of generative AI products is their conversational interfaces. This has led many content designers working on AI products to develop skills in conversation design. Sharon Ni works on both conversational AI products and script-driven chatbots in her content design role at Cisco. She has developed her conversational design and […]